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Applied Ideas Lab.

Kongo Kega is an Idea Lab exploring early-stage concepts and turning them into blue papers — our manifestos of intent that outline hypotheses and the signals we’re chasing. We turn these blueprints into live experiments and proof-of-concepts to see what holds weight.

Some ideas become products. Others become research. All are built in the open.

Blue Paper Zero: A New Operating System for Ideas

THE BIG IDEA Traditional R&D is a black box. We're building a glass factory. Research papers take 18-36 months from idea to publication. By then, the market has moved. The insight is stale. The breakthrough sits in journals nobody reads. What if we treated ideas...

Applied Ideas Lab

Kongo Kega is an Idea Lab exploring early-stage concepts and turning them into blue papers — our manifestos of intent that outline hypotheses and the signals we’re chasing.

Some ideas become products. Others become research. All are built in the open.